The Blog Artist

real estate marketing... new ideas in the Rain, part 2

 

the art of marketing you, marti garaughty

 

July 1, 2007...

 hi everyone. Well it's official, this week our little marketing group here on Active Rain passed the 2000 member mark.

 Since that number includes many new members, before pointing out some of this week's outstanding marketing posts, I'd like to encourage everyone to read the following posts in particular because they bring up and address some of the problems in a growing online community or social network like Active Rain.

 

ActiveRain | Stand Out and Shine in the Rain! by Colleen Kulikowski, this is a must read for every member posting or commenting in any group!

Top 5 Lazy Active Rain Bloggers  by Daniel Bates, some very interesting and painfully true points raised.

Are we Struggling just to find a post worth a comment? by Teri Ellis who also raises some issues about commenting and the quality of posts in general.

 Normally I wouldn't feature stuff like this in a marketing review but lately there have been so many off topic posts placed in groups that have nothing to do with the group's topic so... I thought it would be a good time to remind us all about what the groups are for. Stick to the topic, keep the content relevant and if you're just posting/commenting for points, it's obvious to everyone and won't build much of a following for you in the AR community.

 OK, on to the good stuff. As usual there were many well researched, thought provoking and insightful marketing ideas posted this week. Here are my favoritesin no particular order...

 

Outstanding Marketing Ideas & Posts

The elegant simplicity of Edith Wharton's... Here's a COOL new way to get your marketing letters opened!

A nice collection of marketing ideas from Jeff Belonger... Active Rain feedback..... Do you listen? -- Marketing Ideas

A great way for you to connect to your local schools and community with Bobby Carroll's... Go To School For New Prospects - Your Marketing Tip of The Week!

A good intro for tech virgins about Google's Page Rank by Jordan Mackey... SEO For Dummies - Google Pagerank Explained - SEO 101 Series

Be sure to check out the informative comments in a post by Michele Connors that got a lot of people talking & participating... The Flypaper Of Real Estate

For an in depth look behind a successful realtor's blog, check out  Kevin Tomlinson's... For The Techie In You: A Behind the Scenes Look at My Blog

Another must read is a post by Brian Brady sharing his experience and thoughts about... Viral Marketing For Realtors: Infect Your Customers and Build An Audience

 

Technology Roundup

Here's an interesting exercise by Brad Carroll to see how your website stacks up against keywords you're in competition with on the search engines... Here Is Your Chance to Brag!

A comprehensive list of places you can submit your RSS feeds to by Elizabeth & Justin Thayer... Get Max Exposure by Syndicating Your RSS Feeds- ALL U NEED 2 KNOW!!

 

News You Should Know

From James Boyer... Realtor.com Blogs another blog platform

A great interview(podcast) with Brad Inman, founder and publisher of Inman News by Morgan Brown... Brad Inman, Publisher Inman News Interview

 

Special Mentions

 Congratulations to Julie Ferenzi for My Active Rain Blog was included in the July Issue of Illinois Realtor! as proof that blogging can really payoff BIG time.

 

 A few final words... I'd like to wish all of our Canadian members a very Happy Canada Day "eh" and an equally Happy Independence Day to our American members.

 As usual, the posts mentioned above are just a few of the many great blogs that were submitted in the past few days. I look forward to seeing more great contributions from all the Rainers. Have a great week everyone and thanks again for sharing your ideas, knowledge and opinions...

click here to subscribe to The Art Of Marketing You blog

 the art of marketing you, marti garaughty

63 commentsmarti garaughty • July 02 2007 07:19PM

Comments

Marti, what a job. I cannot even imagine trying to condense posts into a palatable form. Again, I appreciate the mention, but now I have blog posts - not yet read by me - recommended by you that I can review. Thanks! :-)
Posted by **Mesa, Arizona Real Estate** Teri Ellis, Broker (Homes Arizona Real Estate LLC) over 2 years ago

Teri... hi and thanks. Yes it was a bit of a task going through everything but it was fun and I even found a few things I had missed along the way.

 Thanks again for your great posts.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Marti.....  I think this was great. And not just because you mentioned me, which I appreciated. I am not sure why this is getting overlooked. It has some very good posts in regards to marketing.  Again, great job.

                                                  jeff belonger

Posted by Jeff Belonger -- The FHA Expert.com -- FHA Loans -- FHA mortgages - USDA loans (Infinity Home Mortgage Company, Inc) over 2 years ago
Jeff... hi. Thanks for stopping by and thanks for your contribution to the marketing group as well.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
A great compendium. We need place where we can get answers... there is soooo much here on AR!
Posted by Perrin Cornell, ABR (Windermere RE/NCW) over 2 years ago
Perrin... hi and welcome to the marketing group. You're soooooo right about all the stuff available here on AR. We're just trying to highlight some of the best posts we can find to make them easy to find and keep track of.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Once again, thanks for taking the time to pull together these post. Between blogging; commenting; and oh yeah, running my business, i can't keep up with all the great post in this group. but this helps me get a quick snap shot. There were a few post on this list that I had previously overlooked. Thanks for bringing them to light!
Posted by Brad Carroll - Real Estate Web Designer (Dakno Marketing) over 2 years ago

blue starmarti - wow, how did you find the TIME to do that?? 

I went through several of the links and found myself deeper in the comments - it's so much to wade through! but very useful.  it's hard to come up with great blog content all the time and i think we all need to take a break once in awhile from it all - i'm actually looking forward to my vacation in the mountains soon where reception is terrible and i can't get to a computer. i love this place but i've been telling people it's almost like a second job - but the first page hit on google searches keep me coming back for more and hopefully i can continue with good content and comments in my blogs and words to others.

thank you - happy rainy monday from TEXAS

Posted by Karen Otto, Home Stager, Plano, TX 469)964-0516 www.homestarstaging.com (Home Star Staging) over 2 years ago

Brad... no problem, we're just trying to keep the best content visible, especially for those who may have missed some.

 Also thanks again for the input, feedback and great info on SEO. You're a valued resource for all of us.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Karen... good morning and a BIG thank you as well for your great contributions to our group in the past few weeks. Enjoy your time away, good luck in dealing with "technology withdrawl" while in the mountains.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Marti,

Thanks so much for this information.  I am new to the blogging and posting world and didn't know the "rules".  I've often wondered why some of the things that you mentioned above were happening but I'm sure that the points are often the motivation and understandably, but it is annoying. I admit that I have been guilty of some of the above but now I know the rules and will abide.  I have book-marked this post so that I can refer back and lead others that I have invited here for the same information. 

 

Posted by Ginger Foust-Home Stager Oakhurst CA Dream Interior Redesign & Staging Calif (Dream Interior Redesign & Staging Oakhurst CA) over 2 years ago
Ginger... hi, welcome to the group and thanks for your feedback. We were all new here at one time so it's just part of the learning process.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Marti - Thank you so much for taking the time to do this.  Wow,  there was some really fascinating reading.  It is amazing how much I missed in one month.  Keep up the good work!
Posted by Maureen Henry - Rockland Home Staging over 2 years ago

Maureen... my favorite Rockland stager, how are you? Thanks for the feedback.

 I just checked out your website, the first set of pics in your portfolio is such a dramatic difference, keep up the great work.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Thanks Marti - Who would put a modern 80's abstract next to one of those Thomas Kinkade pictures.  I guess that begs the question who would even buy one of those Thomas Kinkade prints?  I realize there is a duplicate picture on in my before and after pictures.  I'm working on getting it fixed.  

I'm so glad you're back! 

Posted by Maureen Henry - Rockland Home Staging over 2 years ago

 Maureen... it's nice to be back, You guys are like my 2nd family. I just became super busy the past few months with too many projects, exhibits and a lot of travel.

 Don't even talk to me about Kinkade. As you probably know, my other career is as a painter and his reputation in the art world is kind of like what McDonald's is to the world of fine cuisine. Later M...

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Awesome post I am trying to rebound from a little burn out and need to refocus on this stuff
Posted by Jackie Moye (Capitol Homes of Tennessee) over 2 years ago
thanks for the information!!!
Posted by Bill's Blog - Florida Realty Professional - AHWD (Charles Rutenberg Realty) over 2 years ago

thanks for review everything and share it with us :) keep the good blog !

 

Posted by Aurora Colorado Real Estate Ray Saenz, Colorado Realtor (United Property Brokers, INC) over 2 years ago
thanks for the summary, I am going to start reading now!
Posted by Jennifer Walker-Derby, Realtor Extraordinaire (Re/Max Westside) over 2 years ago

Marti...somehow you have found the magic formula for creating more than 24 hours in a day to pull all of this information together....can you tell everyone how you do it?

Thank you for including me in this illustrious group!

Posted by Bobby Carroll - Real Estate Marketing (Dakno Marketing) over 2 years ago
Thanks for the mention!     
Posted by Licensed Real Estate Salesperson Colleen Kulikowski (RealtyUSA Williamsville/Clarence) over 2 years ago

Marti... These were all good... I bookmarked almost all of them!!!

Wow... I can't believe I missed so many... Great job!

Posted by Nattalie Cornwall (Metrobrokers/GMAC Real Estate) over 2 years ago
Thanks Marti.  I am a recent member of the group so I really appreciate you pulling together some great posts.  This will definitely get a bookmark from me!!
Posted by Huntsville Alabama Real Estate Agent, Kimberly Grant (Exit Leon Crawford Realty) over 2 years ago
How fantastic that you placed all of these in one post!!  Thanks so much!  I bookmarked it and there were some that I missed.  Thanks too for the July 4th greeting and same to you for Canada Day :)
Posted by Vickie Arcuri, Realtor Ft. Lauderdale Waterfront Homes (EWM Realtors- Esslinger-Wooten-Maxwell, Inc.) over 2 years ago

Jackie, Bill & Barbara, Ray, Jennifer... hi and a warm welcome to all of you to the marketing group.

 I'm glad the summary is helpful. AR is growing so quickly so it seems to help to gather the best stuff in one place. Thanks for stopping by and for your feedback.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Bobby... as for finding time, I have no idea. I probably had too much coffee in my system on Sunday afternoon.

 Also, thanks for your always inspired, on topic posts and practical advice. Both you & Brad are great assets to the marketing group.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Colleen... you're welcome and I thank you for your post. It was very timely and much needed by our group as well as the rest of AR.

Nattalie... welcome and thanks for your feedback. We've been fortunate to have a lot of really good contributors. Don't be shy to share your experience & advice. We're all learning from each other.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Thanks for the list. Appreciate it. Have a nice holiday week.
Posted by Bob & Carolin Benjamin - E Phoenix Arizona Real Estate (Benjamin Realty LLC) over 2 years ago

Kimberly... welcome to the marketing group. It's nice to have another new face here, looking forward to your input as well.

Vickie... hi and thanks. Happy July 4th to you as well.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Bob & Carolyn... you're more than welcome and a great holiday to you both also.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Great Job. There were some really really good ones that I missed. I booked marked your post so i can get to them tomorrow. Many Thanks for you superb selections. A lot of difficult work went into this and we all appreciate it. Ok Marti, some of us more than others, lol

I have a question. How do you do the create such a fabulous graphic for the title? That I would love to be able to do.

Posted by San Diego Real Estate Voice authored by William Johnson (RE/MAX Associates) over 2 years ago

Great stuff, Marti...... I am glad I am in the group..... thanks for the links and information!!

=-)

Posted by Chicago, Illinois homes for sale ---- Alexander Harb (Rice Property Management and Realty L.L.C.) over 2 years ago
Thanks...this will help
Posted by Dave Sulvetta-Camden County Nj Realtor (Century 21 Hearst Realty Inc.) over 2 years ago

Very useful ideas and links...thanks.

Posted by Nancy Siau, RealtorĀ® Selling Coastal SC (Vintage Estates Realty an exclusive affiliate of Christie's ) over 2 years ago
Alexander... nice to see you and it's really nice to have you in our group.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Dave... hi, I'm glad it was helpful. We'll try to do more of these in the coming weeks/months since there seems to be a lot of interest.

Nancy... hi as well and I agree. Contributors to the marketing group have outdone themselves this week with some very useful posts.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

William... thanks for stopping by. As usual there was a ton of great posts in the past week so we're trying to keep the best ones in focus. I'm glad you found them worthy of bookmarking.

 To answer "I have a question. How do you do the create such a fabulous graphic for the title? That I would love to be able to do."...

 My other career is in the art world. The spheres in my graphic above are just something I edited out of and pasted from one of my paintings.

 I won't bore everyone with the technical details but if ever you need help with stuff like this, don't be shy to send me a note. I'm always happy to help out my fellow Rainers.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Marti, this is a great collection of marketing ideas that can be implemented to increase one's business.  I appreciate the effort to put the collection together.
Posted by Gary White~ Grand Rapids Real Estate, FlexIt Realty, a call or click away! (Flexit Realty~Serving West Michigan) over 2 years ago
Gary... good morning. Thanks for the feedback and your super posts to the marketing group as well. It's people like you who make it work as well as it does.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
I love being part of this group and all of the great support we get there. Continue the good work and I will work  on thinking of posts that hopefully can contribute.
Posted by Sandra Williams (Rancon Real Estate) over 2 years ago
Super job!!  Congrats on reaching 2000+ members!  And what a great compilation of marketing posts!  Lots of reading in my future!
Posted by Jim & Maria Hart ~ Charleston, SC Real Estate (AgentOwned Realty) over 2 years ago

Sandra... we love having you as part of our group. I'm looking forward to your contributions, feedback & comments.

Jim & Maria... thanks for being part of our 2000+ members, it's really nice to have you both here.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

This is a great group with some very insightful information on how to grow your business.

Posted by Bruce Swedal = Denver Real Estate (Herman Group Real Estate) over 2 years ago

Marti, Great list! Guess I will be burning the midnight oil as usual o get all the reading done.lol.

hFIREWORKSAPPY 4TH!

Posted by Wilmington NC Real Estate & Relocation~ Ginger & Roger Sala (Wilkinson & Associates, Wilmington NC) over 2 years ago

Bruce... thanks for stopping by and for the feedback, it's appreciated. Have a great 4th of July.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Ginger... I know what you mean, I also had to do a ton of reading to sort through everything but I learned a lot in the process. Say "hi" to Roger for me and have a great 4th of July as well.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Marti, I tried to edit the typos on my last comment and it's not working. my friut or non friut isn't showing...LOL! Happy Canada Day, Eh!

Ginger

Posted by Wilmington NC Real Estate & Relocation~ Ginger & Roger Sala (Wilkinson & Associates, Wilmington NC) over 2 years ago
Ginger... thanks eh! Yes there seems to be a glitch in the AR system today re editing posts. Not a problem, we all make typos, especially me.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Another bookmarked post!  Thanks for all the valuable pointers!  I'll be reading them for the next few hours!

Vicki

Posted by Vicki Lloyd ~ MBA, ACRE, e-PRO, Realtor Lake Forest and South Orange County, CA (The Real Estate Professionals) over 2 years ago
full of great stuff- thanks for inviting me to your group - It is exactly what I needed! But now a shout out for a post I wrote - how cool is that!! Thanks Marty.
Posted by Michele Connors, Broker in Charge (Coldwell Banker First Realty Morehead City) over 2 years ago
Vicki... you're more than welcome. The pointers from our members/contributors seem to keep getting better every week.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Michele... hi stranger! Thanks for the nice comment and the great post. It was a well deserved feature.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Marti, not to get distracted from your post, but that is a pretty cool painting in your profile.
Posted by Bruce Swedal = Denver Real Estate (Herman Group Real Estate) over 2 years ago
Thanks for the list Marti.  Lots more reading to do now!
Posted by Stacy and Jackie Jones, Houston/Katy Realtors (The Jones Team) over 2 years ago

Bruce... thanks for the comment, the distraction is always welcome. The painting in my profile is just a sample of our branded closing gifts.

 I'll be posting more info there soon about new online marketing tools we have for realtors including some very cool free stuff so check it out again soon.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Stacy & Jackie... welcome to the group and yes, I guess we all have lots of new reading material.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Hey Marti - first, thanks for taking the time to research/write this blog - I personally get so much out of these type of "reviews"... Second - when will you be unveiling the new online marketing tools?  Can't wait to see them! Keep up the good work.
Posted by Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) over 2 years ago

Calie... hi and you're more than welcome, it's nice to see how many people appreciate the summaries. To answer your question about online marketing tools...

 Soon, very soon. Right now I'm doing a lot of custom projects(branded widgets, etc...) for a few people so I'm drowning in work but stay in touch or check my profile in the next few weeks for news. Have a great 4th of July.

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago
Marti, Great work on this one!  I always learn something new each day!  Thanks for sharing this!
Posted by David L. Britt, MBA (The Heritage Real Estate Team) over 2 years ago
David... thanks for stopping by and the positive feedback, it's appreciated. Have a great 4th of July.
Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

Marti...

"Success is at it's best when you bring someone along with you" by TLW...ROAR!

I am putting 'my' company motto here because you like it so much :)

TLW...ROAR!

Posted by "The Lovely Wife"...Broker Bryant's Wife... (Co-Owner Tutas Towne Realty, Inc.) over 2 years ago

TLW... your motto is a most excellent one. Is that what you use for your biz with Bryant? If so, let me know, I have an idea for something I'd like to do for you guys when I have some extra time.

 Thanks for adding it to the group. it really does make sense and I love win/win ways of doing business and living life. Later...

Posted by marti garaughty (The Art Of Marketing YOU) over 2 years ago

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